GetYourGuide is revolutionizing the tours and activities space, fundamentally changing how people discover and book things to do in their destination. Innovative and effective Performance Marketing is the driving force of our success. We take a data-driven approach to connect the customer's intent to the right inventory in our marketplace. We believe in building scalable channels, by working in cross-functional teams (Product, Engineering, Data Science, Content, Design) to build the best marketing automation in the industry. We are looking for an outstanding Paid Search Marketing Manager to join our Berlin HQ. Be a part of one of Berlin's most innovative and cutting-edge Performance Marketing teams and gain exposure to a large scale, highly automated marketing engine.
- Create, execute and optimize bidding strategies to manage the investment in our paid search channel.
- Leverage TB of data to do statistical analysis and models to give meaning to data and numbers, identify opportunities and issues.
- Run strategic tests at scale: build, analyze and influence the product roadmap
- Influence strategic budgeting conversation and forecasting with Finance team
- Work together with internal and external stakeholders to optimize existing processes, find new opportunities and deliver results.
- Work closely with Product teams and influence their backlogs
- Communicate experiment results & business trends to leadership
- 5-8 years (3+ years in-house) years experience in performance marketing, preferably paid search, OR PhD in advanced statistics or a similar quantitative discipline
- 5+ years experience in data analysis/ data science
- Completed a degree in economics/marketing, statistics or a similar quantitative discipline
- Good understanding of performance marketing metrics, tools & best practice
- 2+ years experience using tools such as SQL, R, python, or Java for data extraction, manipulation and visualization to turn massive, dynamic datasets into actionable insights.
- Ability to derive insights and passionate about applying them in real business contexts
- You want to work in a fast-paced environment, balance multiple priorities and use your own initiative
- Clear communicator with excellent command of written and spoken English
- Marketing excellence - Help grow a major acquisition channel and reach millions of customers
- Best in class data infrastructure supported by Looker and Databricks.
- Annual training budget.
- Open work environment where every voice is heard,
- International team with talented people from over 65 nations
- GetYourGuide tour and activity vouchers to live the life of our customers by experiencing our products for yourself
- Flexible, hybrid work environment
- Read more about
Do you have the skills for the job, the enthusiasm about our vision and fit our culture? We’re looking forward to hearing from you! For any further questions regarding this position contact us via firstname.lastname@example.org.
In the meantime, you can check our blog http://inside.getyourguide.com to see what happens behind the scenes at GetYourGuide!
It is our commitment that every qualified person will be evaluated according to skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion. Please refrain from including your picture and age with the application.