Paid Search / Meta Search - Senior Marketing Manager Paid Search / Signals Marketing Manager

Paid Search Prediction/Bidding Senior Marketing Manager

GetYourGuide is revolutionizing the tours and activities space, fundamentally changing how people discover and book things to do in their destination. Innovative and effective Performance Marketing is the driving force of our success. We take a data-driven approach to connect the customer's intent to the right inventory in our marketplace. We believe in building scalable channels, by working in cross-functional teams (Product, Engineering, Data Science, Content, Design) to build the best marketing automation in the industry. We are looking for an outstanding Paid Search Marketing Manager to join our Berlin HQ. Be a part of one of Berlin's most innovative and cutting-edge Performance Marketing teams and gain exposure to a large scale, highly automated marketing engine.

Responsibilities:

  • Identify, create and execute creative strategies to manage the efficiency of our paid search channel. 
  • Use statistical analysis and models to give meaning to data and numbers, identify opportunities and issues.
  • Run strategic tests at scale: build, analyse and influence the product roadmap - link to testing blog post
  • Influence strategic budgeting conversation with Finance team
  • Work closely together with internal and external stakeholders to optimize existing processes, find new opportunities and deliver results.

Requirements:

  • 3-5 (2 years in-house) years experience in performance marketing, preferably paid search, OR PhD in advanced statistics or a similar quantitative discipline
  • Completed a degree in economics/marketing, statistics or a similar quantitative discipline
  • Good understanding of performance marketing metrics, tools & best practice
  • Extensive years of experience and proficiency in using tools such as SQL, R, python, or Java for data extraction, manipulation and visualization to turn massive, dynamic datasets into actionable insights.
  • Ability to derive insights and passionate about applying them in real business contexts
  • You want to work in a fast-paced environment, balance multiple priorities and use your own initiative
  • Clear communicator with excellent command of written and spoken English

We offer:

  • Marketing excellence - Help grow a major acquisition channel and reach millions of customers
  • Annual training budget - be constantly learning
  • An open work environment where every voice is heard
  • International team with talented people from over 65 nations
  • GetYourGuide tour and activity vouchers to live the life of our customers by experiencing our products for yourself
  • Flexible, hybrid work environment

Curious?

Do you have the skills for the job, the enthusiasm about our vision and fit our culture? We’re looking forward to hearing from you! For any further questions regarding this position contact us via jobs@getyourguide.com.

In the meantime, you can check our blog http://inside.getyourguide.com to  see what happens behind the scenes at GetYourGuide!

It is our commitment that every qualified person will be evaluated according to skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion. Please refrain from including your picture and age with the application.

 

Apply for Paid Search Prediction/Bidding Senior Marketing Manager
* Required
Thanks for applying to our Paid Search Prediction/Bidding Senior Marketing Manager position and welcome to the GetYourGuide Talent Pool!

We will review your application and get back to you as soon as possible.

Error